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The Company Behind the Great Rainbow Product

Rexair LLC is an American manufacturing company primarily known for producing the Rainbow Cleaning System, a premium vacuum cleaner that uses a unique water-based filtration system. Founded in 1932 and headquartered in Troy, Michigan, the company has spent over 80 years marketing its flagship product under the slogan "Wet Dust Can't Fly!". 

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Key Operations and Products

  • Rainbow Cleaning System: Unlike traditional vacuums that use bags or dry filters, the Rainbow traps dirt and allergens in a water basin. The current flagship model is the Rainbow SRX.

  • Air Purification: Rexair also manufactures the RainMate, a smaller tabletop device designed to recirculate and aromatize indoor air using water and fragrances.

  • Direct Sales Model: Products are not sold in traditional retail stores; instead, they are distributed through a global network of Independent Authorized Distributors who conduct in-home demonstrations.

  • Manufacturing: While corporate offices are in Troy, its main manufacturing facility is located in Cadillac, Michigan. 

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